Cultural Competency Evaluation of E-Health Initiatives

Cultural Competency Evaluation of E-Health Initiatives

Course Overview

Course Quality Rating

Course Description
Social technologies utilization in e-health initiatives continues to expand. One of the core characteristics of emergent digital media is enhancing access and thus its ability to reduce health disparities is promising. How do social networking technologies (social media, Web2.0 and other emergent technologies) can enhance the ability of healthcare organizations, providers, and patients to ameliorate and eliminate health disparities through culturally competent e-health practices? This research is based on a larger research project that utilizes mixed methods to assess e-health and healthcare initiatives powered by social technologies. A taxonomy was developed based on a throughout review and analysis of Web2.0 offerings, the research literature, and peer research review. The development of specific cultural competence criteria to evaluate e-health offerings is highlighted in this presentation. Since social media research is still in its early stages, this inquiry proposes a set of categories and program evaluation tools that researchers and practitioners can utilize to assess the quality of e-health offerings from the perspective of patients and their families.

This course is provided by American Public Health Association and will require a secondary login and/or registration. Click the LAUNCH button below to start or be taken to the course.

Target Audience
Public health professionals.

Learning Objectives
Upon completion of this course, the learner will be able to:

  1. Map the scope of e-health social media initiatives.
  2. Identify categories that allow health care and public health practitioners to evaluate the level of cultural competency of e-health social media tools.
  3. Discuss evaluation criteria to assess the ability of e-health initiatives in ameliorating and reducing health disparities.


Council of Linkages Core Competencies for Public Health Professionals (COL)/COL Tier(s)
None listed

Professional/Disciplinary Competencies
None listed

Online/ Self-study

Credit /CEU
None available

None listed

None listed

Course Publication Date
October 31, 2011